In celebration of Rhino‘s 45th Anniversary, the label has launched Rhino Reds, a new series of limited-edition reissues pressed on custom “Rhino Red” vinyl.
Over the next few months, Rhino will release classic albums and rarities from its vast music archive, showcasing records by key artists from the 60s, 70s, and 80s. Each complete reissue will feature a bonus 7-inch, both pressed on translucent “Rhino Red” vinyl, based on the PMS color used in Rhino’s logo.
To ensure the highest audio fidelity, all 12 titles’ lacquers were cut at various mastering studios. All the titles have been pressed at Third Man’s state-of-the-art pressing plant in Detroit.
“What better way to honor Rhino’s 45th anniversary than with a series of limited-edition ‘Rhino Red’ vinyl and 45s that spotlights our rich legacy of artists over the decades and highlights our continuing commitment to delivering unique releases for audiophiles,” said Mark Pinkus, President of Rhino.
The series began on July 28 with the 1960s, featuring titles by Aretha Franklin, Otis Redding, The Doors and Love.
The next batch of reissues will include titles by The Doobie Brothers, Ramones, Todd Rundgren and Chicago, available on August 25.
On September 22, Rhino will release titles by Foreigner, The B-52’s, Zapp and Starship.
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